/ CREATIVE DIRECTION AND DESIGN

FROM IDEA TO LAUNCH.

I'm Chris Edington, a creative director, brand designer, and founder with 15 years building brands that actually mean something, including my own (check out Quell). I know what it takes to build something from the ground up because I've done it. I work with founders and teams who have a vision and need a partner who can make it real.

/ WHO I'VE WORKED WITH

/ WHAT I DO

01

Brand Strategy

The thinking before the making. I work with founders to clarify positioning, define audience, and build a strategic foundation that every creative decision can stand on.

01

Brand Strategy

The thinking before the making. I work with founders to clarify positioning, define audience, and build a strategic foundation that every creative decision can stand on.

01

Brand Strategy

The thinking before the making. I work with founders to clarify positioning, define audience, and build a strategic foundation that every creative decision can stand on.

02

Brand Identity

Visual systems that mean something. Logos, typography, color, and language working together to make your brand recognizable, consistent, and built to scale.

02

Brand Identity

Visual systems that mean something. Logos, typography, color, and language working together to make your brand recognizable, consistent, and built to scale.

02

Brand Identity

Visual systems that mean something. Logos, typography, color, and language working together to make your brand recognizable, consistent, and built to scale.

03

Web Design

Strategy-informed builds designed for conversion without sacrificing craft. From custom design to Shopify, every site is built to perform and built to last.

03

Web Design

Strategy-informed builds designed for conversion without sacrificing craft. From custom design to Shopify, every site is built to perform and built to last.

03

Web Design

Strategy-informed builds designed for conversion without sacrificing craft. From custom design to Shopify, every site is built to perform and built to last.

04

Package Design

Packaging is the first handshake between your product and your customer. I design structures and systems that stand out on shelf and hold up at scale.

04

Package Design

Packaging is the first handshake between your product and your customer. I design structures and systems that stand out on shelf and hold up at scale.

04

Package Design

Packaging is the first handshake between your product and your customer. I design structures and systems that stand out on shelf and hold up at scale.

/ In the numbers

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COMBINED RAISED FOR CLIENTS

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BRANDS BUILT/LAUNCHED

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YEARS EXPERIENCE

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PRODUCTS LAUNCHED

  • FROM IDEA TO LAUNCH

  • FROM IDEA TO LAUNCH

  • FROM IDEA TO LAUNCH